The MSc Business Studies (Marketing) at King Fahd University of Petroleum & Minerals develops advanced marketing, analytics, and research skills for careers in business and academia. You’ll study core business foundations and apply quantitative methods to marketing decision-making.
The MSc in Business Studies with a focus on Marketing at King Fahd University of Petroleum and Minerals is designed to equip students with advanced skills in marketing, analytics, and research, preparing them for successful careers in both business and academia. This program emphasizes a solid foundation in core business principles while fostering proficiency in quantitative methods for informed marketing decision-making.
Core curriculum:
The curriculum is structured to enhance your decision-making skills in business contexts while integrating research and quantitative analysis. You may also have the opportunity to engage in additional marketing modules, electives, and a research component, such as a thesis or capstone project, depending on the final study plan approved by the department.
Note: For detailed program requirements, including potential thesis or capstone obligations, please consult the university's graduate studies office.
Application deadlines and intake dates: Please verify the application timelines and intake schedules with King Fahd University of Petroleum and Minerals.
Graduates of the MSc in Business Studies (Marketing) program will find a wide array of career opportunities in various sectors, including marketing management, business analytics, brand management, and market research. The skills acquired during the program will prepare you to excel in strategic decision-making roles and contribute effectively to the evolving landscape of marketing in today's global business environment.
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