Toronto Metropolitan University

Overview

Graphic Communications Management (GCM) equips students with the ability to blend design, production, and business acumen to develop effective print and packaging solutions tailored to industry demands. This program emphasizes the planning, production, and management of graphic content, providing students with hands-on experience through applied projects and work-integrated learning opportunities.

What you'll study

The curriculum is structured to enhance both practical skills in graphic communication production and essential business competencies. Course topics typically encompass:

• Graphic Communications
• Graphic Communications Processes
• Design and Layout
• Graphic Communication Technologies
• Principles of Marketing
• Professional Communication
• Global Management

Applied learning: The program includes a work placement component that connects theoretical knowledge with practical industry experience, preparing students for real-world challenges.

Curriculum details: For a comprehensive list of courses, sequencing, and elective options, please refer to the official Toronto Metropolitan University curriculum page.

Entry requirements

Admission is contingent upon meeting the high school prerequisites and maintaining competitive grades. Specific GRE or GMAT scores are not required for this program. Note that minimum requirements may vary based on the applicant pool and intake volume.

Career prospects

Graduates of the Graphic Communications Management program are well-equipped for a variety of roles in the graphic communication industry, including positions in design, production management, marketing, and global business management. The combination of technical skills and business knowledge makes them valuable assets in a rapidly evolving field.