Unlock your potential to shape memorable digital experiences and advance your career with the Adobe Experience Manager Foundation specialization. In this four-part program, you’ll learn how content management systems (CMS) empower organizations to create, manage, and optimize digital content across web, mobile, social, and in-person channels, driving customer engagement and brand loyalty. Discover the purpose and features of Adobe Experience Manager (AEM), the market-leading CMS that allows brands to deliver personalized, scalable content effortlessly by leveraging core products like Sites, Assets, Forms, and Screens. You’ll explore the range of roles available in AEM implementations, from content author, developer, and technical architect to product owner and administrator, and identify rewarding career paths in one of the most in-demand fields. Learn from real-world examples of how companies use AEM to build tailored digital journeys, streamline workflows, and accelerate business results. No prior experience is required, just your curiosity to master digital transformation.
What you'll learn
Understand the features and purpose of Adobe Experience Manager (AEM)
Identify the various roles in AEM implementations
Learn how to manage digital content across multiple channels
Explore real-world applications of AEM in enhancing customer engagement