Learn how to embrace AI for MarketingGive your marketing strategy an unfair advantage by learning how to leverage artificial intelligence. No coding needed!Create sophisticated machine learning models understand how to gather and clean data, select an algorithm, train, evaluate and deploy amodel without code. Acquire the most in demand skillsPredictive AnalyticsLearn how to predict churn, sales, advertising campaign performance, media buying mix, market basket analysis, lead scoring…Clustering/SegmentationLearn how to create clusters to maximize your ROI. Show the right message to the right customer at the right moment.Natural Language ProcessingLearn how to use NLP for sentiment analysis, competition research, trend analysis, customer feedback analysisPsychographic PersonalizationLearn how to reveal user psychographics to predict user behavior and consumption preferences, segment users and personalize your website in real time based on psychographics to deliver hyper-personalized experiences.Computer VisionDrive visual social listening, learn how to use visual data for personalization, implement visual search f
What you'll learn
predict churn and sales using machine learning
analyze customer feedback with natural language processing
segment customers for targeted marketing strategies
create and implement clustering techniques to improve ROI
Course objectives
equip marketers with AI skills to enhance strategy
enable users to generate predictive insights from data
promote the application of machine learning in marketing without coding