AI Prompts for SEO Growth

Coursera MOOC / Non-credit USD 49
Enroll now →
AI Prompts for SEO Growth

About this course

AI is changing how marketers create and optimize content. In this course, learners explore how to design clear, structured prompts that guide generative AI tools toward SEO-friendly results. Through short videos, guided discussions, and hands-on labs, learners practice writing effective prompts, refining AI outputs, and generating webpage meta descriptions that meet Google’s SEO guidelines. Along the way, they’ll learn how to evaluate tone, length, and keyword usage—and how to balance automation with human creativity. By the end, learners will have a practical cheat sheet of prompt-writing best practices and a portfolio of optimized meta descriptions they can use in real marketing workflows.

What you'll learn

  • design structured prompts for generative AI
  • generate SEO-friendly webpage meta descriptions
  • evaluate tone and keyword usage in content
  • balance automation with human creativity
  • create a portfolio of optimized meta descriptions

Course objectives

  • explore the role of AI in content marketing
  • enhance skills in prompt writing for SEO
  • practice refining AI outputs for optimal results

Skills you'll gain

Related courses

Course details are provided by the platform and may change — always confirm on the provider's site. Links may be affiliate links.