This course takes you through the BullsEye Keyword Research method, inspired by Dr. Glenn Livingston's approach, allowing you to find effective keywords without needing additional software. Using tools like Google Keyword Planner and Bing's Keyword Research along with Microsoft Excel, you'll learn to identify successful keywords and understand market intelligence for any niche. With practical examples and step-by-step handouts, you'll be equipped to apply this process in real-world scenarios.
What you'll learn
how to use Google Keyword Planner and Bing's Keyword Research
techniques for analyzing keyword success
skills in Microsoft Excel for keyword research
Course objectives
to teach market research methodologies for keyword identification
to provide practical examples of keyword research
to support learners with step-by-step guidelines and handouts