Business Foundations

Coursera MOOC / Non-credit USD 79
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Business Foundations

About this course

In this Specialization, you’ll develop basic literacy in the language of business, which you can use to transition to a new career, start or improve your own small business, or apply to business school to continue your education. In four courses, you’ll learn the fundamentals of marketing, accounting, operations, and finance. In the final Capstone Project, you’ll apply the skills learned by developing a go-to-market strategy to address a real business challenge.

What you'll learn

  • understanding of marketing principles
  • basic accounting practices
  • insights into operational strategies
  • fundamentals of finance
  • ability to develop a go-to-market strategy

Course objectives

  • build foundational business knowledge
  • prepare for career transition or business school
  • apply business concepts to real-world situations

Skills you'll gain

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