Business & Technology

Coursera MOOC / Non-credit USD 49
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Business & Technology

About this course

This specialization equips learners with cutting-edge knowledge in artificial intelligence, new tech ventures, digital marketing, and change leadership in a technology-driven marketplace. Through a blend of theoretical insights and practical applications, students will learn to leverage technology for business innovation, develop strategies for digital transformation, and lead organizations through technological disruptions. Industry-relevant case studies and projects ensure learners are prepared to tackle real-world challenges in the tech sector.

What you'll learn

  • understanding of artificial intelligence applications in business
  • strategies for digital marketing
  • skills for leading organizational change
  • insights into new technology ventures
  • ability to analyze industry case studies

Course objectives

  • to equip learners with knowledge of AI's role in business
  • to develop effective digital marketing strategies
  • to foster leadership skills for technology-driven change

Skills you'll gain

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