Disclaimer:This course contains the use of artificial intelligence.Course DescriptionEven the most well-designed change initiatives can fail without effective stakeholder engagement and resistance management. This intermediate course focuses on the people-intensive side of change management—equipping professionals with the tools and strategies to build trust, manage resistance, and drive adoption across diverse organizational contexts.Through a structured blend of video lectures, curated readings, interactive labs, case studies, and scenario-based assessments, you will learn to conduct stakeholder analysis, design tailored engagement strategies, build comprehensive communication plans, apply evidence-based resistance management techniques, and develop training and enablement programs that prepare employees for success in the future state.The course culminates in a capstone project where you will produce a Stakeholder Engagement & Resistance Management Plan, synthesizing stakeholder mapping, communication design, and resistance response strategies—mirroring the deliverables expected of professional change practitioners in real-world transformation programs.What You’ll LearnDevelop stakeholder engagement strategies using structured analysis and segmentation tools.Create comprehensive change communication plans tailored to diverse audiences and channels.Apply evidence-based resistance management techniques to diagnose root causes and design targeted interventions.Design training and enablement programs that build knowledge, skill, and confidence for adoption.Deliver a professional Stakeholder Engagement & Resistance Management Plan aligned with organizational goals.Course Structure
What you'll learn
Develop stakeholder engagement strategies
Create change communication plans for diverse audiences
Apply resistance management techniques
Design training and enablement programs
Produce a Stakeholder Engagement & Resistance Management Plan