Content Creation and Engagement for Social Media Marketing

edX MOOC / Non-credit USD 79.99

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Content Creation and Engagement for Social Media Marketing

About this course

Master the essentials of creating compelling social media content and driving meaningful engagement. Learn copywriting, storytelling, and visual creation with AI tools. Explore strategies for community building, social listening, and analytics. Discover how to track performance, report results, manage feedback, and optimize your social media presence with data-driven insights.

What you'll learn

creating compelling social media content
copywriting and storytelling techniques
using AI tools for visual content
strategies for community building
implementing social listening
analyzing social media performance
managing feedback and optimizing presence

Skills you'll gain

ai tools content creation storytelling social listening community building social media analytics visual content performance tracking copywriting feedback management

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