Digital Marketing Masterclass: A-Z Marketing Strategy - 2026

Coursera MOOC / Non-credit USD 49

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Digital Marketing Masterclass: A-Z Marketing Strategy - 2026

About this course

This specialization is designed to turn the learner into a digital marketing master! The specialization starts by teaching the student to create a winning marketing plan and a marketing strategy. After that, the specialization focuses on social media marketing and SEO (search engine optimization) to empower the learner to use all possible digital marketing strategy to grow any website or business.

What you'll learn

Create a comprehensive marketing plan and strategy
Implement social media marketing campaigns
Apply SEO techniques to improve website visibility
Use digital marketing channels to grow a business or website

Course objectives

Turn learners into proficient digital marketers
Teach winning marketing strategy development
Enable students to leverage social media and SEO for business growth

Skills you'll gain

marketing analytics content marketing customer acquisition digital marketing strategy seo digital channels social media marketing search engine optimization marketing planning marketing campaigns website growth online advertising brand awareness

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