This Specialization introduces students to the entrepreneurial process, including opportunity recognition, idea testing, business models, competitor analysis, legal foundations, and venture growth. Students will develop the skills to evaluate business opportunities, assess feasibility, create viable business plan components, and prepare pitch decks that supports the launch and growth of a new venture.
What you'll learn
opportunity recognition
idea testing
business model evaluation
competitor analysis
business planning
pitch deck preparation
Course objectives
to teach students the entrepreneurial process
to develop skills for assessing business feasibility
to prepare students for launching and growing new ventures