The Esports Management Specialization prepares students to turn a passion for gaming into a viable career. According to a market report by Newzoo, global esports revenues have reached $906 million in 2018, a year-on-year growth of +38%. Speak knowledgeably about the history, community, and business of esports with future employers and other stakeholders in the industry. Individuals aspiring to launch or already beginning their career in the business of esports. This program suits game developers, finance professionals, community managers, marketers, and project managers. Overview of esports will introduce learners to the roles and influences that game developers have in the industry. Learners get a glimpse into the structures of an organization and how it builds a brand. Learners will also be informed of the jobs available in esports and where to get started in order to be involved.
What you'll learn
Understand the history and evolution of the esports industry
Identify various roles within the esports ecosystem
Learn about brand management specific to esports organizations
Assess potential career paths in the esports sector
Course objectives
Prepare students to engage with industry stakeholders in esports
Introduce the business frameworks that support esports organizations
Equip learners with knowledge essential for launching a career in esports