FINANCIAL NUDGES - SMALL CHANGES BIG IMPACT
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About this course
Based on behavioral economics, nudge refers to subtle interventions or design choices that influence people's behavior and decision-making without restricting their freedom of choice. Nudges work by appealing to cognitive biases and psychological tendencies, guiding individuals toward better choices that align with their goals or interests.
What you'll learn
- understanding of behavioral economics principles
- ability to identify cognitive biases
- skills to design effective nudges
Course objectives
- to equip learners with the tools to influence decision-making positively
- to enhance understanding of how subtle changes can impact behavior
Skills you'll gain
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