Find the right markets for your innovation - A tool for entrepreneurs and innovators for choosing which markets to play in.
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About this course
Learn how to apply the Market Opportunity Navigator - a three-step tool for identifying, evaluating and strategizing market opportunities - to get the most value for your innovation.
What you'll learn
- understand the Market Opportunity Navigator framework
- identify potential markets for innovations
- evaluate market opportunities effectively
Course objectives
- help entrepreneurs choose suitable markets
- enhance skills in market evaluation and strategy
- encourage strategic thinking in entrepreneurship
Skills you'll gain
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