Foundations of Business Strategy

Coursera MOOC / Non-credit USD 79
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Foundations of Business Strategy

About this course

Develop your ability to think strategically, analyze the competitive environment, and recommend firm positioning and value creation. In this course, developed at the Darden School of Business at the University of Virginia, top-ranked faculty will help you explore the underlying theory and frameworks that provide the foundations of a successful business strategy and provide the tools you need to understand that strategy: SWOT, Competitor, Environmental, Five Forces, and Capabilities Analyses, as well as Strategy Maps.

What you'll learn

  • strategic thinking
  • competitive environment analysis
  • firm positioning
  • value creation
  • SWOT analysis
  • Five Forces analysis
  • strategy maps

Skills you'll gain

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