Generative AI in Product Development Training

Coursera MOOC / Non-credit USD 49
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Generative AI in Product Development Training

About this course

This generative AI in product management course equips you with the skills to apply GenAI across the entire product lifecycle from research and design to launch and retirement. Start by automating market research, conducting AI-powered SWOT analysis, and building strategic roadmaps using tools like Miro AI and ChatGPT. Dive into product design with virtual prototyping, UI creation, and GenAI content generation for marketing. Advance to mastering Go-To-Market strategies, generating ad creatives with Copy AI, and driving product growth through AI-driven feedback and optimization. Conclude with insights on managing product retirement and preparing for the future with next-gen GenAI tools. To be successful in this course, no prior experience is required, this course is beginner-friendly and ideal for aspiring product managers, designers, and innovators. By the end of this course, you will be able to: - Apply GenAI across product research, design, and development - Create AI-powered GTM plans and marketing content - Optimize products using customer feedback and performance data - Prepare for product retirement with strategic AI insights Ideal for product professionals, marketers, and innovators.

What you'll learn

  • Apply generative AI techniques in product research, design, and development
  • Create AI-powered go-to-market plans and marketing content
  • Optimize products using customer feedback and performance data
  • Manage product retirement with insights from generative AI

Skills you'll gain

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