This course focuses on using Google Looker Studio to automate reporting, making it easier to share insights without the hassle of weekly report submissions. You'll learn how to craft visualizations specifically for tools like Facebook and Google Ads, catering to both local businesses and e-commerce clients. No prior experience is needed, and the course covers everything from data source integration to advanced functions, giving you practical skills to enhance your reporting quality.
What you'll learn
how to use data sources in Looker Studio
how to integrate Adveronix for metrics
how to pull data correctly using Adveronix
how to utilize Supermetrics
how to style reports for quality delivery
how to combine multiple data sources
how to create custom metrics
how to change report themes
how to share reports effectively
how to use advanced functions in Looker Studio
Course objectives
to enable automation of reporting processes
to provide skills for creating effective digital marketing reports