In this hands-on specialization, you will explore basic graphic design elements, color theory, images, publication design and techniques for creating effective layouts. You will also learn about typography, the creative process, the importance of brainstorming, and how to discuss and critique design in a professional setting. Page layout software and online sites will be used to incorporate and manipulate text, color, photographs and images. If you are curious about the design process, work on a team with designers and need to speak some of their language, or want to empower the creatives on your team to be even better, this specialization is made for you.
What you'll learn
basic graphic design elements
color theory
publication design
effective layout techniques
typography
the creative process
brainstorming techniques
professional critique of designs
Course objectives
to empower non-designers with graphic design knowledge
to improve collaboration with design teams
to enhance the effectiveness of visual communication