How to Influence the Consumer Behavior to Drive Sales by Jonah Berger

edX MOOC / Non-credit USD 309
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How to Influence the Consumer Behavior to Drive Sales by Jonah Berger

About this course

Learn with Jonah Berger, renowned professor of Marketing at the Wharton School of the University of Pennsylvania and expert in human influence and decision-making, how to generate more sales through studying your consumers and their behavior.

Skills you'll gain

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