Information Technology Entrepreneurship & Startup

Coursera MOOC / Non-credit USD 49
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Information Technology Entrepreneurship & Startup

About this course

This specialization equips aspiring entrepreneurs with the skills to develop and launch IT-based startups. You will learn to use existing frameworks to systematically identify opportunities, transform ideas into viable products, conduct market analysis, and create compelling business models and pitches. Gain insights from industry leaders and master the entrepreneurial journey from ideation to execution. The frameworks introduced here are based on best practices from Google Design Sprint methods by Jake Knapp et al. and the Disciplined Entrepreneurship framework by Bill Aulet, MIT.

What you'll learn

  • develop a business idea focused on IT
  • conduct market analysis
  • create business models
  • develop pitches for investors
  • apply frameworks from Google Design Sprint and Disciplined Entrepreneurship

Course objectives

  • equip aspiring entrepreneurs with necessary skills
  • provide insights into the startup process
  • teach practical frameworks for business ideation and execution

Skills you'll gain

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