Storytelling is an essential part of leadership. Effective leaders communicate to inspire talent to excel; to partner with investors and communities; to engage with customers and clients and to grow their impact in the world as part of a global community. Cultivating an authentic, trustworthy and compelling narrative is vital to a leader’s success. This course helps leaders find their own story through personal branding; develop storytelling success with all constituencies; initiate an effective voice for crisis; interact well through social and third party media; and communicate a vision for innovation.
What you'll learn
develop a personal brand through storytelling
create engaging narratives for different audiences
manage communication during crises
interact effectively across various media platforms
articulate a vision for innovation
Course objectives
help leaders discover and share their own stories
equip leaders with tools to communicate effectively
enhance the ability to inspire and engage diverse audiences