This course provides a foundation to assess, and apply, a series of Generative Artificial Intelligence (AI) tools, such as ChatGPT, Bing Chat, Google Bard, Midjourney, Runway, and Eleven Labs. This learning opportunity offers a hands-on experience through ideating, creating, and finalizing a mock advertising campaign using the combined strengths of these AI tools. Content creators, marketing professionals, business strategists, and anyone interested in leveraging the combined power of leading Generative AI tools for innovative content solutions. Basic understanding of AI concepts and a passion for innovative content creation techniques. By the end of the course, Learners will be aware of, and leverage the capabilities of leading Generative AI tools, as demonstrated in creating a holistic advertising campaign, showcasing the seamless integration and enhanced capabilities of these tools in content creation.
What you'll learn
How to assess and apply multiple generative AI tools for content creation tasks
Creating a complete advertising campaign using ChatGPT, Bing Chat, Google Bard, Midjourney, Runway, and Eleven Labs
How to integrate different AI tools to enhance content creation workflows
Course objectives
Gain hands-on experience with leading generative AI platforms
Develop a holistic advertising campaign using combined AI tools
Understand the capabilities and appropriate use cases for different generative AI tools