Marketing Management Essentials: Product and Branding

Coursera MOOC / Non-credit USD 49
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Marketing Management Essentials: Product and Branding

About this course

In this course, discover the stages of a product's life. From inception to decline. Learn to navigate the product lifecycle, analyze market trends, and develop strategies for a competitive edge. Understand the importance of each phase in the lifecycle to optimize product strategy and market presence.

What you'll learn

  • analyze the stages of the product lifecycle
  • develop strategies based on market trends
  • optimize product strategy according to lifecycle phases

Skills you'll gain

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