Professional Sales Mastery

Coursera MOOC / Non-credit USD 49
Enroll now →
Professional Sales Mastery

About this course

This comprehensive specialization transforms sales professionals into strategic revenue leaders by combining fundamental selling techniques with advanced AI-powered strategies. Starting with core sales methodologies and progressing through B2B, territory, and enterprise sales frameworks, learners develop expertise in consultative selling, stakeholder management, and data-driven decision-making. The program uniquely integrates cutting-edge AI technologies, teaching practitioners to leverage generative AI and agentic systems for enhanced prospecting, personalization, and sales automation. Through hands-on projects including AI-driven email campaigns and CRM integration, participants gain practical experience in modern sales enablement tools. The curriculum culminates in advanced leadership training for sales executives, covering performance management, strategic planning, and team optimization. By completion, learners will have developed a complete toolkit for excelling in today's technology-enhanced sales environment, from initial prospecting through enterprise deal closure and team leadership, positioning them for roles ranging from sales representative to Chief Revenue Officer.

What you'll learn

  • expertise in consultative selling
  • stakeholder management skills
  • data-driven decision-making
  • understanding of AI technologies in sales
  • practical experience with sales enablement tools

Course objectives

  • transform sales professionals into strategic revenue leaders
  • integrate AI technologies in sales processes
  • develop advanced leadership skills for sales executives

Skills you'll gain

Related courses

Course details are provided by the platform and may change — always confirm on the provider's site. Links may be affiliate links.