Sales Strategies: Mastering Complex Sales

Coursera MOOC / Non-credit USD 49
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Sales Strategies: Mastering Complex Sales

About this course

The Sales Strategies: Mastering Complex Sales Specialization helps sales professionals evolve into high-performing leaders equipped to navigate today’s multi-stakeholder, tech-driven, and ethically demanding sales environments. Across three courses, learners gain mastery in consultative selling, negotiation, digital transformation, and sustainable leadership. Course 1 builds the foundation for engaging complex buyer networks and managing long-cycle deals with confidence. Course 2 advances into consultative mastery and strategic account growth, teaching negotiation, value creation, and trust-based relationship management. Course 3 prepares learners to lead in the digital era—aligning AI, analytics, and cross-functional collaboration with ethical and sustainable sales practices. This Specialization is designed for sales professionals in India and the U.S. who seek measurable business outcomes, faster deal cycles, and long-term credibility in competitive B2B and enterprise markets.

What you'll learn

  • master consultative selling techniques
  • understand negotiation strategies for complex sales
  • navigate digital transformation in sales
  • build trust-based relationships with clients
  • lead sales teams with a focus on ethical practices

Course objectives

  • to develop advanced sales strategies for B2B and enterprise markets
  • to enhance skills in digital tools and analytics for effective sales leadership
  • to promote sustainable and ethical sales practices

Skills you'll gain

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