This course focuses on teaching SEO specifically for media and journalists, using practical projects that simulate real digital media work. You'll learn to create three different types of SEO content while exploring various strategies for keyword research that can enhance your storytelling and drive traffic. By the end, you’ll be equipped to design your own SEO content plan and enhance your professional profile with skills in SEO and content creation tailored for the media industry.
What you'll learn
Understand the principles of SEO in media
Identify effective keywords and content ideas
Create diverse types of SEO content
Course objectives
Design and implement an SEO content strategy
Apply SEO techniques to improve visibility in digital media