These tests will allow you to experience the environment, format, and level of questions you may see on the Salesforce Certified Marketing Cloud Email Specialist exam. Plus, each question from these tests contains the explanation that will help you to learn more if you couldn't answer it correctly.What do you need (✔️) to know for SFMC Email Specialist exam and before taking these tests?How to build email marketing campaigns utilizing the various tools within Email Studio, including Content Builder.How to build relational data models.How to send emails using email application sending methods. How to build complex email automations.How to create reports of email tracking data.What is not (❌) part of the scope?Advanced AMPScript, Server Side Scripting Language Syntax or GTLAPI IntegrationsHTML/CSS and JavaScriptHow will be the exam divided?Email Marketing Best Practices: 15% | # Questions: 9️⃣Given a customer scenario, evaluate the elements and techniques of email marketing to design an effective email campaign.Craft Effective Marketing EmailsGiven a customer scenario, recognize situations where legal compliance may be an issue during an email campaign.Legal Compliance GuidelinesGiven a customer scenario, differentiate elements of an email that can impact message deliverability.Improve Email DeliverabilityGiven a customer scenario, demonstrate appropriate and effective subscriber acquisition methodologies.Acquire New SubscribersGiven a customer scenario, apply best practices of communicating with a population.Engage Your SubscribersEmail Message Design: 13% | # Questions: ~8️⃣
What you'll learn
familiarity with email marketing best practices
ability to craft effective marketing emails
understanding of legal compliance in email campaigns