Supply Market Analysis

Coursera MOOC / Non-credit USD 49
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Supply Market Analysis

About this course

In this course you will learn some tools to evaluate supply markets from a Strategic level (e.g. Macro) (PESTLE) to Tactical level (e.g. Industry) (Supply Market Segmentation, Five Forces, Supply Chain Mapping) to Operational Level (Supplier) (Informational Sources, SWOT, Financial Analysis) A total of seven "proven" tools will be provided. All of these tools will help you develop the right strategies, reduce risks, and make the "right" supplier decisions. Required reading, supplemental videos and a required case with a Peer Group Assessment will help you increase your learnings.

What you'll learn

  • Understand strategic, tactical, and operational frameworks for supply market analysis
  • Apply tools such as SWOT, Five Forces, and Supply Chain Mapping to analyze suppliers
  • Develop supplier strategies that mitigate risks in procurement

Skills you'll gain

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