Talent Acquisition Strategy

Coursera MOOC / Non-credit USD 49
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Talent Acquisition Strategy

About this course

In this course, you’ll learn how to build a stronger talent acquisition strategy by connecting recruiting decisions to real workforce needs. You’ll explore how to plan for future hiring, write clearer job descriptions, choose effective recruitment channels, and design inclusive strategies that attract broader, better-matched candidate pools. You’ll also learn how employer branding, sourcing methods, digital recruiting tools, and recruitment metrics shape hiring outcomes. Along the way, you’ll practice thinking strategically about where candidates come from, how organizations engage them, and how data can reveal what is working--and what needs to improve. By the end of the course, you’ll be able to evaluate recruiting approaches, develop targeted sourcing plans for hard-to-fill roles, and use evidence-based practices to support fair, efficient, and effective hiring. Whether you’re new to HR or looking to strengthen your recruiting skills, this course will help you move beyond reactive hiring and approach talent acquisition as a strategic business function.

What you'll learn

  • build a talent acquisition strategy linked to workforce needs
  • write clear job descriptions
  • select effective recruitment channels
  • design inclusive hiring strategies
  • analyze recruitment metrics to improve hiring outcomes

Course objectives

  • evaluate recruiting approaches
  • develop targeted sourcing plans for challenging roles
  • apply evidence-based practices in hiring

Skills you'll gain

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