The Business of Product Management I

Coursera MOOC / Non-credit USD 99
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The Business of Product Management I

About this course

Learn to excel in product management roles while learning directly from industry-leading product managers and real-world case studies from Amazon, Intuit, Procter and Gamble, Barnes and Noble, Whole Foods, Google, Twitter, Tesla, Dropbox, Eventbrite, Blue, Samson, Coffee Meets Bagel, Mixpanel, and more! Featuring expert product manager instructors including: * NANCY WANG, Head of Data Protection Services, Amazon Web Services; Founder and CEO, Advancing Women in Product * WAYNE DUSO, Vice President for Edge Computing, File Services, and Data Services, Amazon Web Services * ARUM KANG, Co-Founder & CEO, Coffee Meets Bagel * AMIR MOVAFAGHI, CEO, Mixpanel; former Global Head of Business of Operations, Twitter. Sponsored by AMAZON WEB SERVICES (AWS). This is the first of four courses in the ACE Recommended Real-World Product Management Specialization. When you complete all four courses, you can earn up to 6 college credits.

What you'll learn

  • understand key concepts in product management
  • analyze real-world case studies
  • apply product management strategies in real-life scenarios

Course objectives

  • equip learners with essential skills for product management roles
  • foster an understanding of industry best practices
  • enhance decision-making abilities in product development

Skills you'll gain

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