University of New South Wales

Australian
27 Scholarships 108 Programs 4 Degree levels
Masters

Master of Design in Public Relations and Advertising

Offered at University of New South Wales, Australian
DegreeMasters
FieldMDes PR & Advertising
Duration3 years
Tuition47500.00

Overview

Overview In an era dominated by digital and social media, the field of strategic communication is thriving. This program uniquely combines the principles of design with public relations and advertising, equipping students with the skills needed to excel in this dynamic industry. Graduates will emerge as versatile communication professionals, recognized for their creativity, strategic thinking, and innovative approaches to problem-solving.

About this programme

Overview

In today's world, where digital and social media play a pivotal role, the field of strategic communication has never been more relevant. The Master of Design in Public Relations and Advertising at the University of New South Wales offers a unique blend of design principles with public relations and advertising, preparing students to thrive in this fast-paced industry.

Graduates will develop into versatile communication professionals, celebrated for their creativity, strategic insight, and innovative problem-solving abilities.

What You'll Study

Core Courses Include:

  • Public Relations and Advertising Theory
  • Design Principles and Practices
  • Digital Media Strategies
  • Research Methods in Communication

Electives: Students can customize their education by choosing from a variety of electives, including courses in UX Design, Brand Management, and Social Media Marketing.

Capstone Project: The program culminates in a final project that synthesizes learning and showcases students' skills in a practical setting.

Entry Requirements

A bachelor's degree (or equivalent) in a relevant field with a minimum average is required. Alternatively, applicants with a degree in any discipline and at least one year of relevant professional experience may also qualify.

English Language Requirements: Applicants must demonstrate proficiency in English through one of the following tests:

  • TOEFL iBT
  • IELTS
  • PTE Academic

Career Prospects

Graduating from this program opens up a range of career opportunities in public relations, advertising, and strategic communication. With a solid foundation in design and communication, graduates are well-prepared to take on roles in diverse industries, making impactful contributions to organizations worldwide.

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Programme details are indicative and may change — always verify current information with the official university website before applying.