Flinders University

Overview

Digital Communications at Flinders University provides students with essential skills to design, analyze, and enhance communication strategies within a continually evolving digital landscape. This course delves into the impact of emerging technologies, such as artificial intelligence and blockchain, on media, marketing, and public communication, equipping graduates to apply these insights in real-world professional settings.

What you'll study

The curriculum is centered around practical digital communication practices, technology-driven strategies, and the development of professional competencies. Course offerings may vary, so it is advised to check the programme website for the most current timetable.

Core courses

• Artificial Intelligence in Business Practice
• Digital Marketing and Analytics
• Emerging Business Models: Disruptions, Collaboration and Competition
• Entrepreneurship in the Creative Industries
• Digital Communication Practitioner Professional ePortfolio
• Marketing in a Digital Age

Assessment and capstone component

Students will complete a Professional ePortfolio course, which allows them to compile evidence of their learning and practical work. This component is designed to enhance career readiness by showcasing the skills developed throughout the programme.

Electives / specialisations

The availability of electives or specialisations is not specified. For details on any options, please refer to the programme website.

Entry requirements

Applicants are required to possess a bachelor's degree (or equivalent) from an accredited tertiary institution in a relevant field, which may include:

• Communication
• Media Studies
• Marketing
• Journalism
• Public Relations
• Or a related discipline

GRE/GMAT/GPA: There are no specified requirements for GRE, GMAT, or GPA scores for this programme.

Career prospects

Graduates of the Digital Communications course can anticipate a wide range of career opportunities in fields such as digital marketing, public relations, media management, and corporate communications. The skills acquired during the programme will enable them to adapt to the dynamic nature of the digital communication landscape and pursue fulfilling careers in various industries.