Flinders University

Overview

The Bachelor of Business majoring in Events Management and Tourism at Flinders University equips students with essential practical and analytical skills necessary for successfully planning, executing, and managing tourism and events. The program emphasizes the application of business concepts to address real-world industry challenges, focusing on customer needs, operational efficiency, and destination development.

What you'll study

This program features a blend of core business subjects and specialized units tailored to the events and tourism sectors. Students will engage with various topics, ensuring a comprehensive understanding of the industry.

Major-focused subjects (examples)

• Event and Tourism Operations
• Tourism and Destination Management
• Event Planning and Production
• Marketing for Events and Tourism
• Customer Experience and Service Management
• Business Analytics for Decision-Making

Research and professional development

• Research methods and applied project work
• Industry-focused assessments such as case studies, reports, and planning documents

Capstone / final project

• In the final stage, students may undertake a capstone project or a major research/industry project, depending on their study plan.

Entry requirements

Admission is based on the university’s criteria for bachelor-level programs. Applicants may qualify with a recognized bachelor’s degree in any discipline, an honours degree, or a graduate certificate or diploma in a related field. Eligibility for advanced standing or credit may be assessed by the university.

Career prospects

Graduates of this program are well-prepared for various roles within the events and tourism sector. Potential career paths include positions in event operations, tourism services, and destination-focused business functions, paving the way for a dynamic career in a thriving industry.