The American University in Cairo

Overview

The Multimedia Communication and Journalism program at The American University in Cairo offers a comprehensive education that combines media theory with hands-on training in writing, production, and storytelling across various platforms. Students will develop skills in ethical reporting, content creation, and distribution, utilizing digital tools, audio/video production, and social media strategies.

• Degree level: Bachelor’s
• Programme focus: Multimedia communication, journalism, and multiplatform storytelling
• Delivery: On-campus
• Specialisations: Communication and Journalism
• Language of instruction: English
• Credits / duration: Please confirm with the university for the latest study plan and credit requirements
• Start dates: Please check the university’s intake calendar for current application windows

What you'll study

Courses may include:

• Media Writing
• Multimedia Writing and Production
• Mass Media Ethics and Responsibility
• Media Literacy in the Digital Age
• Data for Media
• TV Scriptwriting and Production
• Digital Storytelling
• Media Management

How learning is organised

• Core theory + practice: Study media concepts and apply them through various writing and production tasks.
• Multiplatform production: Create content tailored for diverse channels, including web, video, audio, and social media.
• Ethics and professional standards: Explore responsibilities in journalism and communication, applying them to real-world scenarios.
• Research and data skills: Utilize research and data to enhance reporting and editorial decisions.
• Specialisation pathway: Choose a focus area in either communication or journalism for a deeper academic experience.

Note: Course titles and structure may vary. Please refer to the university’s official study plan for the most current details.

Entry requirements

There are no specific GRE, GMAT, or GPA grading score requirements known for this program.

Career prospects

Graduates of the Multimedia Communication and Journalism program will be well-prepared for various careers in the media industry. Potential career paths include roles in journalism, digital media production, public relations, and content creation across multiple platforms. The skills acquired during the program will equip students to adapt to the evolving landscape of multimedia communication.