Brock University

Overview

Brock University’s Bachelor of Sports Management (BSM) offers a comprehensive education that merges the dynamic fields of sports and business. Through a combination of applied learning, industry-focused coursework, and hands-on experiences, students develop the practical skills necessary for a successful career in the sports sector. The program emphasizes professional engagement and includes opportunities for internships and placements, ensuring that graduates are well-prepared for the workforce.

What you'll study

The BSM curriculum is designed to provide a solid foundation in sport management while integrating essential management principles. Students will engage in a variety of courses that may change over time, so it is advisable to consult Brock’s academic calendar for the most current offerings.

Core learning areas (examples)

• Sport Management
• Understanding Sport Industry Sectors
• Diversity and Inclusion in Sport Management
• Professional Engagement for the Sport Industry
• Sport Policy
• Governance and Policy in Sport

Experiential component

• Professional engagement experiences designed to enhance workplace readiness and foster industry connections.

Capstone / culminating experience

• Students will complete a capstone project or placement as specified by the degree plan, which serves as a culmination of their learning experience.

Entry requirements

Admission to the Bachelor of Sports Management program is based on the applicant's secondary school academic record and must meet Brock University’s undergraduate entry standards.

No GRE or GMAT is required for this undergraduate program.

English requirements

Accepted English tests (minimum scores):

• Duolingo English Test: 110
• TOEFL iBT: 88
• PTE Academic: 58
• IELTS (Academic): 6.5

Other requirements

• English (ENG4U)
• One 4U mathematics course
• Secondary school diploma
• Grade 12 courses as required for your province
• Minimum overall average of 70% (some programs may have higher requirements)
• Meet Brock’s English language proficiency standards

Documents you may need: official transcripts, proof of English proficiency (if applicable), and any additional items requested by Brock for your application.

Career prospects

Graduates of the Bachelor of Sports Management program will be equipped to pursue a variety of careers within the sports industry. Potential career paths include roles in sports marketing, event management, facility management, coaching, and sports administration. The program's industry connections and experiential learning components enhance employability and prepare students for success in the competitive world of sports management.