Northumbria University

Overview

The BA (Hons) Fashion Communication programme at Northumbria University equips students with the skills to convey fashion narratives through diverse mediums. This course emphasizes visual storytelling, editorial practices, writing, and multimedia production, ensuring graduates are prepared for various roles within the fashion industry. Students will gain practical experience in journalism, photography, public relations, social and brand communication, as well as creative film and spatial design.

What you'll study

Typical modules may include:

• Fashion Communication

• Fashion Journalism and Photography

• Film and Fashion Space

• PR, Social and Brand

• Academic Language Skills for Design

• Design Study Abroad (where available)

Throughout the programme, students will develop a comprehensive portfolio showcasing their creative outputs, which may include editorial-style work, photography, moving-image projects, written assignments, and brand communication materials. The curriculum is regularly updated, so students should refer to the programme website for the latest information on modules and options.

Portfolio and assessment: Assessment methods typically involve a blend of creative projects, critical reflections, and communication-focused submissions, including written work, presentations, and multimedia outputs.

Entry requirements

Academic requirements (UK qualifications): Applicants are considered based on a combination of acceptable Level 3 qualifications, such as A-levels, BTEC Diplomas/Extended Diplomas, Scottish Highers, Access to HE Diplomas, or the International Baccalaureate. A Diploma in Foundation Studies Art and Design, or Art Design and Media, may also be accepted alongside other qualifications.

Tariff points: Applicants generally need between 96 to 112 Tariff Points.

GCSE requirements: A minimum grade of 4 (or C) in Maths and English Language, or equivalent qualifications, is required.

Career prospects

Graduates of the Fashion Communication programme are well-prepared for a variety of careers in the fashion industry. Potential roles include positions in fashion journalism, photography, public relations, brand management, and multimedia production. The skills acquired during the course enable graduates to adapt to the evolving landscape of fashion communication and explore diverse opportunities in both domestic and international markets.