University of Wisconsin–Madison

Overview

The Design and Innovation program at the University of Wisconsin–Madison is an interdisciplinary Master of Science designed to equip students with the skills to address real-world challenges. By integrating design thinking with engineering, business, and user-centered methodologies, this program fosters innovative problem-solving.

Delivered on campus in an accelerated format over 12 months, the curriculum combines essential core coursework with elective options across specialized tracks, including Product Design, UI/UX Design, Communication Design, and Design Strategy.

• Degree: Master of Science (MS)
• Program name: Design and Innovation
• Duration: 12 months (accelerated)
• Delivery: On campus
• Format: Core courses plus elective coursework through specialized tracks
• Specialized tracks: Product Design, UI/UX Design, Communication Design, Design Strategy
• Language of instruction: English
• Application components: Online application, CV/Resume, creative brief, transcripts, two letters of recommendation
• English proficiency tests: IELTS, TOEFL iBT, Duolingo English Test

What you'll study

The MS in Design and Innovation is structured as an accelerated, cohort-based program. Initially, students complete a set of core courses, followed by elective classes tailored to their specific interests through focused learning tracks. This approach is complemented by team projects and hands-on design experiences.

Core curriculum

• Advanced Design Thinking for Transformation
• Tools for Prototyping and Manufacturing
• Managing by Design
• Human Factors Engineering
• Redesign and Prototype Fabrication
• Introduction to Robotics

Electives and specialized coursework

Electives are designed to enhance specialization and may vary by term, allowing students to tailor their learning experiences. Examples of elective courses include:

• Product Design
• User Experience Design
• Communication Design
• Design Strategy
• Venture Creation
• Technology Entrepreneurship

Applied learning

• Collaborative design projects throughout the program
• Prototype development and iterative testing as integral components of coursework

Entry requirements

Career prospects

Graduates of the Design and Innovation program are well-prepared for diverse career opportunities in fields such as product design, user experience, and technology entrepreneurship. The program's emphasis on practical experience and applied learning makes graduates competitive in the job market, equipping them with the skills to excel in innovative roles.

International students should also explore post-study work options in the U.S., as graduates may be eligible to work under the relevant visa categories, often utilizing the Optional Practical Training (OPT) program to gain valuable work experience in their field of study.