University of the Fraser Valley

Overview

The Communications program at the University of the Fraser Valley (UFV) equips students with essential skills in writing, media, and strategic communication, preparing them for a dynamic career in various communication fields. The program emphasizes practical, job-ready skills and includes opportunities for hands-on experience through a practicum, co-op placement, or project-based pathway, allowing students to apply their knowledge in real-world settings.

What you'll study

The curriculum focuses on core learning areas such as communication theory, research methodologies, and professional practice. Students will engage in a mix of required courses and applied learning components.

Core learning areas include:

• Communications: Covers foundational and applied communication topics.
• Communication theory: Explores how communication operates across different contexts.
• Research: Teaches research methods and evidence-based communication strategies.
• Writing and production: Focuses on professional writing for various formats.
• Project/thesis option: Available depending on the chosen pathway.

Applied learning opportunities:

• Practicum: Involves work-integrated learning with community or industry partners.
• Co-op placement: Offers paid or structured work experience, subject to availability.
• Project management course: Provides a structured applied project pathway.

Note: Course names, sequencing, and availability may vary. For the most current curriculum details, please refer to the UFV program page.

Entry requirements

UFV provides multiple pathways for admission to the Communications program. Candidates may qualify through one of the following options:

• B.C. high school graduation or equivalent.
• Completion of at least nine UFV or transferable post-secondary credits with a minimum GPA of 2.00 (C average) based on all attempted credits.
• Minimum age: 19 years old by the start of the first class.
• Preparatory level programs only: Minimum age of 17 years old and out of high school for at least one year by the start of the semester.

Standardized tests such as GRE or GMAT are not required for admission to this program.

Career prospects

Graduates of the Communications program are well-prepared for a variety of career paths in fields such as public relations, marketing, media production, and corporate communications. The program's emphasis on applied learning ensures that students develop the practical skills and experience necessary to succeed in a competitive job market.