Robert Gordon University

Overview

The MSc in Corporate Communications and Public Affairs at Robert Gordon University is an accredited master’s program designed to equip students with advanced skills in strategic communication, media relations, and public affairs. Through a combination of industry-informed teaching and professional placements, this course prepares graduates to excel in dynamic communication environments.

What you'll study

The program structure emphasizes a progression from fundamental concepts to practical application, culminating in a significant independent project or dissertation. Key modules include:

Core modules (indicative)

• Corporate Communication
• Public Affairs
• Public Relations: Theory and Practice
• Strategic Digital Communications
• Media Industries
• Politics and the Media
• Research Methods
• Professional Industry Experience (placement)
• Project module
• Dissertation

Applied learning

• Engagement in industry-informed projects and professional practice activities
• Professional placement opportunities to link academic learning with real-world communication practices

Entry requirements

To be considered for this program, applicants typically need to meet the following criteria:

• A UK 2:2 honours degree (or equivalent) in any subject area.
• Applicants with lower classifications and/or relevant work experience may be assessed on an individual basis.
• Completion of the RGU Pre-Masters Graduate Certificate in Creative and Cultural Business could also qualify applicants for this MSc.

Career prospects

Graduates of the MSc in Corporate Communications and Public Affairs are well-prepared for a variety of roles in the fields of communication, public relations, and public affairs. The program's focus on professional experience and industry connections enhances employability and career readiness. Additionally, after completing the program, students may be eligible to work in the UK under the Graduate route, allowing them to gain valuable work experience in a global environment.