Widener University

What you'll study

The programme builds a core of business knowledge across accounting, micro- and macro-economics, statistics, finance, marketing and management before allowing focused study in specialised areas. Typical first‑ and second‑year coursework covers subjects such as Financial Accounting, Managerial Accounting, Business Statistics, Principles of Management, Principles of Marketing and Business Law. Later years emphasise applied and integrative courses: Corporate Finance, Consumer Behaviour, Strategic Management, Operations and Supply Chain Management, Organisational Behaviour and Business Ethics.

• Practical and analytical skills: courses in data analytics, managerial decision making and information systems equip students to work with business data and digital tools.
• Concentration options: students commonly choose tracks or electives in Management, Marketing, Finance, Human Resource Management, Entrepreneurship or International Business to tailor their degree.
• Experiential learning: the curriculum typically includes internship placements, consulting projects, case competitions and a capstone or practicum that integrates functional areas into real business challenges.
• Electives and complementary study: opportunities to take electives in communication, psychology, law or computer science to broaden business perspective.

Entry requirements

Admission is based on a completed high school diploma or equivalent with a record of college‑preparatory coursework. Successful applicants usually demonstrate competence in mathematics (algebra and introductory statistics), English and social sciences. Admissions may consider high school GPA, the quality of coursework, and supporting materials such as a personal statement or letters of recommendation.

• Standard documentation: official high school transcripts and a completed application.
• Standardised tests: many US institutions have test‑optional policies; applicants should check Widener's current test policy but may submit SAT/ACT scores if they wish.
• International students: must provide academic transcripts evaluated to US equivalence and demonstrate English proficiency through recognised tests or approved institutional pathways.
• Transfer students: credit evaluation depends on coursework and grades from prior postsecondary institutions; an official transcript and course descriptions are typically required.

Career prospects

Graduates enter a wide range of roles across private, public and not‑for‑profit sectors. Common entry positions include business analyst, marketing coordinator, sales representative, operations analyst, human resources generalist and financial services associate. With experience, graduates progress to positions such as marketing manager, operations manager, account manager or business development manager.

• Industry opportunities: consumer goods, financial services, healthcare, technology, consulting, manufacturing and nonprofit organisations.
• Entrepreneurship: alumni also launch small businesses or join start‑ups, supported by university resources and local business networks.
• Further study: many graduates pursue graduate degrees such as an MBA or specialised master’s programmes in finance, marketing or analytics.

Why study at Widener University

Widener offers a personalised undergraduate experience with relatively small class sizes and direct access to faculty who bring practical industry experience into the classroom. The university’s location near Philadelphia provides strong internship and employer engagement opportunities across a major metropolitan business community.

• Career support: dedicated career services connect students with internships, co‑op placements and employers and help with résumé preparation and interview skills.
• Hands‑on learning: emphasis on applied projects, client engagements and capstone experiences prepares students for workplace expectations.
• Networking: regional alumni networks, employer partnerships and campus events give students routes to build professional contacts before graduation.
• Flexible pathways: multiple concentrations and elective choices let students adapt the programme to particular career goals or combine business study with other academic interests.