University of Missouri

USA
2 Scholarships 43 Programs 2 Degree levels
Bachelor

Bachelor's in Communication and Media Studies

Offered at University of Missouri, USA
DegreeBachelor
FieldCommunication and Media Studies.

The Bachelor’s in Communication and Media Studies at the University of Missouri is an undergraduate programme that combines theoretical study of media with practical training in production, research and strategic communication. It suits students who want a broad foundation in media theory and effects together with hands-on experience for careers in journalism, public relations, digital media and communications roles across sectors.

What you'll study

This degree balances critical study of media systems, content and audiences with practical skills in producing media and managing communication campaigns. Core topics typically include media and society, mass communication theory, media law and ethics, research methods and statistics for communication, and interpersonal and organisational communication.

Practical and applied modules often cover digital media production, multimedia storytelling, audio and video production, social media strategy, public relations writing, advertising fundamentals and data interpretation for media. Students usually complete a sequence of skills-based labs or practicum placements and a senior capstone project or internship that demonstrates applied competence.

  • Media theory and history
  • Media law, ethics and policy
  • Research methods and media effects
  • Digital and multimedia production (audio, video, web)
  • Public relations and strategic communication
  • Social media strategy and analytics
  • Capstone project or supervised internship

Programme structure

The programme is structured around department core requirements, major electives and general education requirements set by the university. Students progress from introductory courses in the first year to advanced electives and practicum experiences in later years. Opportunities to cross-enrol with the Missouri School of Journalism and to use campus media facilities are commonly available to enhance practical experience.

Entry requirements

Admission to the University of Missouri undergraduate programme normally requires a completed high school diploma or equivalent, submission of official transcripts and satisfaction of the university’s general admission criteria. Applicants from secondary schools should demonstrate strong written and verbal communication skills through their academic record.

The university may consider standardised test scores where relevant; applicants should check the current admissions guidance for test policy. Transfer students need official college transcripts and may be required to meet minimum credit or GPA thresholds. International applicants must demonstrate English language proficiency through recognised tests or approved alternatives, and provide documentation of prior study.

Department-specific requirements can include a review of writing samples or a statement of purpose indicating interest in media and communication. Prospective students are advised to consult the admissions pages for up-to-date entry guidance and any additional materials requested by the department.

Career prospects

Graduates with a degree in Communication and Media Studies move into a wide range of roles across media, public and private sectors. Common career paths include positions in public relations, corporate communications, social media management, content production, digital marketing, media research and editorial roles.

Other typical destinations are broadcast and online production, advertising, community and nonprofit communications, audience research and analytics, and roles supporting policy, government and education. Many graduates also pursue further study in journalism, communication research, law or business to specialise or advance into managerial roles.

Why study at University of Missouri

The University of Missouri provides access to a long-established media and journalism community, including practical training opportunities in campus media organisations and professional partnerships. Students benefit from facilities and production resources that support hands-on learning, as well as internship pipelines into regional and national media, public relations and corporate employers.

Faculty at the university combine research and professional experience in media studies and communication practice, and the campus offers centres and events that connect students with industry practitioners. For students seeking a mix of theory, research skills and practical media experience, the University of Missouri offers a supportive environment with clear pathways into the profession.

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Programme details are indicative and may change — always verify current information with the official university website before applying.