Ashland University
Master of Business Administration (Executive Management, Digital Marketing)
Cost & earnings at Ashland University What students borrow here, and what they go on to earn
Business Administration graduates earn a median $64,706 Across 1,207 US programmes, two years after finishing
See the degree grade →An MBA focused on executive management and digital marketing, suited to professionals aiming to lead marketing, operations or strategy functions. The profile emphasizes applied topics such as digital marketing, leadership and AI in business, making it a fit for managers seeking to update skills for data-infused, customer-focused roles.
What you'll study
Core subject matter spans contemporary marketing and management topics. Specific areas taught include:
- Marketing Management
- Digital Marketing
- Operations Management
- Business Strategy
- Organizational Behavior
- Consumer Behavior
- Leadership
- Artificial Intelligence in Business
Entry requirements
No programme entry criteria are provided in the source text. Prospective applicants should consult the university for specific academic and professional prerequisites.
Career prospects
Graduates are prepared for leadership and managerial positions across marketing, operations and strategy functions. Typical roles include marketing manager, digital marketing lead, operations manager, strategy analyst and other mid- to senior-level management posts where skills in consumer insight, organizational behaviour and AI-informed decision-making are valued.
Scholarships & funding angle (general)
Funding details are not specified in the source material. Applicants should review Ashland University's scholarship and financial aid pages and contact the College of Business & Economics for guidance on available graduate funding, assistantships or program-specific awards.
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