SASTRA University

3 Programs 2 Degree levels

A three-year undergraduate online BBA that introduces foundational management disciplines and practical business skills. Suited to students aiming for generalist business roles, early-career professionals upskilling for managerial tasks, or aspiring entrepreneurs seeking core business knowledge.

What you'll study

The syllabus covers basic management skills and a range of business subjects. Key topics explicitly listed in the programme information include:

  • Financial management and accounting policies
  • Advertising management and aspects of sales/marketing
  • Business economics and business law
  • IT and computer basics relevant to business
  • Risk management, strategy and stages of running a business
  • Entrepreneurship-oriented skills

Entry requirements

The published page does not specify formal entry criteria for the online BBA. Prospective applicants are invited to enquire directly via the programme contact channels for admission details and eligibility.

Career prospects

The programme lists typical roles graduates can pursue, reflecting the generalist nature of a BBA:

  • Business Development Executive — identifying opportunities and building client relationships
  • Sales and Marketing Executive — campaign work and customer behaviour analysis
  • Operations Executive — coordinating daily business activities and efficiency improvements
  • Business Financial Analyst — analysing financial data to support decisions
  • Human Resources Executive — supporting recruitment and employee engagement
  • Entrepreneur — starting and running new business ventures

Scholarships & funding angle

No scholarship or funding details are provided on the programme page. Interested students should contact the admissions emails or phone number listed on the programme page to ask about scholarships, payment options or financial support for the online degree.

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Programme details are indicative and may change — always verify current information with the official university website before applying.