Wittenborg University of Applied Sciences

Overview

The Bachelor of Business Administration with a specialization in Sport Business Management at Wittenborg University of Applied Sciences equips students with essential business and leadership skills tailored for the sports industry. This program provides a comprehensive understanding of how sport organizations function, emphasizing the application of management, finance, marketing, and policy knowledge in practical settings.

What You'll Study

The curriculum is designed to foster both theoretical understanding and practical experience:

• Core Courses:
  • Finance for Sports Management
  • The Global Sports Industry and Media
  • Politics and Policy in Sport
  • Management in Sports Business Organisations
  • Marketing for Sports Business
  • The Law and Regulation of Sport
• Applied Learning:
  • Practical Placement: Gain hands-on experience and develop industry-ready skills through work placements that connect academic learning to real-world sport business operations.
  • Elective Modules: Choose from a variety of subjects, including marketing and sales, event and stakeholder management, facility and operations management, or sports administration, depending on availability.
• Capstone Assessment: Complete the program requirements through a final assessment as determined by the university for your cohort.

For the latest curriculum details, please refer to the program's official website.

Entry Requirements

To qualify for this program, you must possess a secondary school qualification equivalent to the Netherlands HAVO or MBO level-4, or UK AS & A-Level/BTEC. If your educational background differs, the admissions team will evaluate your eligibility individually.

Career Prospects

Graduates of the Sport Business Management program are well-prepared for various roles within the sports industry. Career opportunities may include positions in sports marketing, event management, sports finance, and organizational leadership. The practical experience gained during the program, combined with a solid academic foundation, positions graduates for successful careers in this dynamic field.