Wittenborg University of Applied Sciences

Overview

The Bachelor’s programme in Business Administration with a specialisation in Tourism Management at Wittenborg University of Applied Sciences is designed to equip students with essential skills and knowledge for a successful career in the tourism industry. This career-focused course combines theoretical insights with practical management skills, including a mandatory work placement that provides invaluable real-world experience.

What you'll study

The programme is structured over three years and covers a range of topics critical to the tourism sector:

• Year 1: Foundations of business and tourism, Tourism & Travel Management, Introduction to tourism economics and service operations.
• Year 2: Destination Management, Economics and Tourism, Sustainable Tourism Management, along with core business administration modules linked to tourism practice.
• Year 3: Tour Operations in the 21st Century, Applied management projects and industry case studies, and a compulsory work placement preparation and placement module.
• Year 4: Advanced applied modules in tourism strategy and management, culminating in a capstone industry project.

Students may also have the opportunity to select electives that focus on destination strategy, sustainability, or tourism operations, depending on availability.

Entry requirements

Applicants must possess a secondary school qualification equivalent to the Netherlands HAVO or MBO level-4 diploma, or UK AS & A-Levels or BTEC. There is no specific GRE/GMAT requirement for this programme.

Career prospects

Graduates of the Business Administration - Tourism Management programme will be well-prepared for a variety of roles within the tourism sector. Potential career paths include tourism management, event planning, destination marketing, and hospitality management. The combination of academic knowledge and practical experience gained through the work placement will enhance employability and provide a strong foundation for a successful career in this dynamic industry.