A three-year undergraduate degree that develops business, marketing and product skills for the fashion industry without a design focus. Suited to creative thinkers who want commercial roles—marketing, buying, merchandising, e‑commerce—or to start their own fashion enterprise.
The degree contains 22 core units and 2 electives grouped around Marketing Engagement, Product Development, Business Skills and Fashion Contexts. Study is organised over three years (two semesters per year, four units per semester).
Successful completion of Year 12 or an equivalent qualification. No ATAR is required. For full admissions rules see the institute's Admissions Requirements Policy and Procedures.
Designed to prepare graduates for entry-level roles such as fashion marketing assistant, buying assistant (merchandise buyer support), stylist assistant, creative coordination assistant, e‑commerce assistant and brand or marketing coordinator. The course also supports pathways into senior fashion executive, fashion entrepreneur, marketing director and global retail strategist roles.
The course is listed as FEE‑Help eligible and receives government funding support; detailed fee and scholarship information is available on the institute's Fees and Scholarships pages. Students should consult Holmes Institute for current financial assistance options and eligibility.
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