Abilene Christian University-Undergraduate Online

What you'll study

The curriculum splits into a 21-credit core covering general business skills and a 9-credit concentration focused on a specific domain. Core topics include leadership and management theory, analytics and statistical analysis, management accounting and finance principles, organizational behavior, operations and information technology management, strategic marketing, and business law and ethics. Example coursework listed by the program includes Foundations of Analytics, Operations and Information Technology Management, Strategic Marketing, and Leadership.

• Concentrations (9 credits):
• Business Analytics — descriptive, predictive and prescriptive models for decision-making.
• Healthcare Administration — healthcare policy, regulations and strategic business knowledge for healthcare leadership.
• International Business — global management, logistics and multinational business practices.
• Marketing — marketing plans, consumer behavior, research, communications, technology and analytics to measure results.
• Nonprofit Leadership — adaptive leadership, administration, fundraising, grant-writing, program evaluation and financial reporting.
• Operations and Supply Chain Management — project management, operations strategy, lean Six Sigma, inventory and supply chain processes.

Entry requirements

The program description indicates it is intended for candidates who have recently completed an undergraduate degree or who possess several years of workforce experience. The online format and stated flexibility accommodate both recent graduates and professionals seeking to add business fundamentals and analytics to their existing knowledge.

Career prospects

ACU identifies common job titles for MSM graduates that reflect the program’s emphasis on leadership, analytics and operations. Examples include manager roles in supply chain, data analytics, marketing, health services and health information management, as well as project manager and international consultant positions. The curriculum is positioned to prepare graduates for senior or managerial roles across sectors that value analytics-informed decision-making and operational leadership.

Scholarships & funding angle (general)

The program page does not list specific scholarships. Prospective students should explore ACU institutional aid, employer tuition benefits, and federal or private student financing options; the program’s partnership with ACU Dallas and the stackable analytics certificate may enhance value for those seeking measurable credentials while enrolled.