Wisconsin Lutheran College

What you'll study

The curriculum covers the principles and practices used to plan and run digital campaigns. Core topics named by the programme include:

• Marketing fundamentals and advertising management
• Social media strategy and content
• Web development for marketing contexts
• Digital marketing analytics and measurement

Students also develop creative thinking, problem‑solving, communication and collaboration skills and pursue professional certifications to substantiate technical competency. Learning is delivered through real‑world case studies, hands‑on projects and internship experiences.

Entry requirements

The published programme description does not list specific admission criteria. Prospective students should consult Wisconsin Lutheran College admissions for standard undergraduate entry requirements and any major‑specific guidance.

Career prospects

Graduates are prepared for a range of digital marketing roles. The programme explicitly cites positions such as digital marketer, creative director, social media strategist and web designer, and supports preparation for other related industry roles through applied coursework and internships.

Scholarships & funding angle (general)

The course page highlights close faculty support and a School of Business context but does not provide financial details. Applicants should review the college’s scholarships and financial aid pages for available merit and need‑based options, and ask about funding for internships or certification costs.