Purdue University Northwest
Advertising, Communication (Minor)
Cost & earnings at Purdue University Northwest What students borrow here, and what they go on to earn
This undergraduate minor introduces students to creating advertising across multiple media and to methods for researching and targeting audiences. It suits students in majors who want practical experience in promotion, message development and audience analysis without committing to a full advertising degree.
What you'll study
Core focus areas include the creation of advertising content tailored to different media platforms, techniques for researching and understanding target audiences, and approaches to promoting products.
Entry requirements
Specific entry criteria are not detailed on the program page; interested students should consult their academic advisor or the university catalog for minor declaration rules and any unit/major restrictions.
Career prospects
Students who complete this minor gain practical advertising and audience-analysis skills that support roles in marketing, communications, social media content, brand promotion and agency work when combined with a relevant primary degree.
Scholarships & funding angle
There are no program-specific funding details on the page. Prospective students should explore university-wide scholarships, departmental awards and external marketing/communications scholarships to help fund their studies.
Latest Undergraduate Scholarships
Similar Undergraduate programmes at other universities
Get help applying to Purdue University Northwest
Shortlist scholarships and plan your application — free guidance from our advisors.